Miu Miu Fall/Winter 08-09

July 16, 2008 on 3:26 pm | In - Candice, SW-Campaigns, - Jauretsi |

New Campaign is out!

Miu Miu’s website has freshly posted their images of Fall/Winter 08-09 collection on MiuMiu.com. We love casting for Miu Miu because of their intent to find tough women that have a fragile edge to them. Last season, we showed you Kirsten Dunst for Miu Miu in her Moulin Rouge theater-esque glory.

This season, the vision by Miuccia Prada hints at an undisclosed world. The surreal place in time is a modern day metropolis of LA, but still an alternate reality. Miuccia’s campaigns tend to put women in scenarios that overlap intellect, imagination, and divergence.

The heroine of this series is a woman we don’t get to see much here in the States, Vanessa Paradis. I sorta fell in love with her when I first saw Girl on a Bridge, a cute little french film that shows us, well, a girl on a bridge ready to say goodbye to the cruel world — before her soulmate strolls into her life. The relationship is as dysfunctional as Maggie Gyllenhall’s character in Secretary but just as complimentary, thrilling, and complete. You’re going to have to watch the trailer Girl on a Bridge to see what I mean.

In essence, Miu Miu’s new protagonist is highly stylized and powerfully independent. In real life, Vanessa has been entertaining since she was 7 years old (appearing on French TV show L’Ecole des Fans). In 1989, she won the César for Most Promising Actress in the film Noces Blanches, and has put out several records (one which spawned a #1 single in 15 different countries). Keep in mind she collaborated with Serge Gainsbourg on the album Variations sur le Même t’aime in the 90’s. She is still traveling the world with her new set of songs released late last year.
J

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Photography by Mert Alas and Marcus Piggott.